RTBT — Rebuild The Brand Together

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Case study · Sylvan Lake, Alberta

Prairie Line at Hinshaw.

Half leased in its first month.

We designed and built hinshaw.ca from scratch, then ran the Google Search Ads behind the launch of Prairie Line at Hinshaw: sixty new two-bedroom townhomes in Sylvan Lake. Doors opened September 1, 2026. Within one month, half the community was leased.

Leasing progress

In progress

30

of 60 homes leased

Opened Sept 1, 2026

50% in month one

Last updated October 19, 2026. We’ll update this page when the final lease is signed.

60

two-bedroom townhomes in the community

Sept 1

opening day, 2026

30

homes leased in the first month

50%

of the community, leased in month one

What we did

Built to look good.
Built to lease.

One partner from the first idea to a full community. We handled the strategy, design and build of hinshaw.ca, then kept it moving with Google Search Ads aimed at people looking to rent in Sylvan Lake.

The website

(01)

hinshaw.ca, designed and built from scratch on WordPress and Elementor. Floor plans, amenities, the neighbourhood and a clear path to inquire, on every screen size.

Google Search Ads

(02)

Search campaigns that put Prairie Line in front of people actively looking for a rental in Sylvan Lake, and sent them straight to the page that answered their question.

The leasing path

(03)

Inquiry forms, a confirmation page, open house details and the first-month-free offer, so every visit had a clear next step.

Prairie Line Hinshaw Front September 15, 2026
Gorgeous kitchen prairie line at Henshaw
Master Bed Prairie Line at Hinshaw

Prairie Line at Hinshaw · 17 Hinshaw Drive, Sylvan Lake, Alberta

The timeline so far

From opening day to half leased in one month.

August 2026

Website built

hinshaw.ca designed and built from scratch, ready before the first door opened.

September 1, 2026

Doors open

Prairie Line opens to renters, with Google Search Ads bringing people to the site.

First month

Half leased

30 of 60 homes leased within one month of opening day.

Coming next

Fully leased

When the final lease is signed, we’ll publish the full process and how fast all sixty homes filled.

Project record

Client

Prairie Line at Hinshaw

Location

17 Hinshaw Drive, Sylvan Lake, AB

Scope

Website build + Google Search Ads

Platform

WordPress + Elementor

Opening day

September 1, 2026

Result so far

30 of 60 homes leased in month one

Status

Leasing in progress

Built by

Tony Michael Moree, RTBT

We’re proud
of this one.

Prairie Line is still leasing. When the final door is leased, this page will tell the whole story: the full process, and how fast all sixty homes filled.

Website & Google Search Ads by RTBT · Rebuild The Brand Together

rtbtony.com →